6 stages of social business adoption

The Social Organization  outlines six distinct stages organisations go through on their way to becoming a social business.

1. Folly – when people think social media is a waste of time
2. Fearful – when people are scared of giving people a voice
3. Flippant – neither fear nor fervour.  Build and pray approach.
4. Formulating – when value is seen and strategies attempted
5. Forging – where people integrate social media into their daily lives and it breaks out of a community manager/marketing dept responsibility
6. Fusing – the most advanced attitude, when social media philosophies are at the heart of everything we do.

Which stage are you at?