6 Best UI Design Principles to Develop Mobile Apps
User interface design is very important to the success of your mobile app. These tips will help you keep the right design points in consideration.
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“Design is not just what it looks like and feels like. Design is how it works," Steve Jobs famously said.
This powerful quote points to the significance of a good user interface design along with a rich user experience. In simple words, the design of your mobile app can literally make or break your mobile application. So, to make your mobile app a success, it needs to be gorgeous inside and out. Here are some best UI design principles that can enhance the usability and appeal of your app.
To get a killer mobile app design, the first thing you need to do is get a mobile mindset before you start designing.
1. App Icon
Your mobile app icon should look like a million downloads. The design of your app icon is a major factor behind the success or failure of your mobile application. Here are few things to keep in mind when designing your mobile app icon:
You will always be competing against a dozen of other apps, so it is good to use a unique symbol or shape that is instantly recognizable on the user's screen.
Avoid including long names in your app design as there is less space and it interferes with the readability. Rather, you should opt to include the first initials of your brand or company. Using company logos is also a great idea.
Don't forget to create several variations of your app icon before you submit your app for approval.
2. Interaction Design
When designing mobile apps, you can't ignore interaction design. It is one of the main components within the giant umbrella of user experience (UX) design. When you are building your mobile app, you need to focus on the three major pillars of interaction design in mind:
Goal-driven Design- To create a goal-driven design for your mobile app, you need to analyze user personas and scenarios. Based on this, you can customize your app's workflow to respond to user needs.
Usability- The usability is an important feature to make your app desirable in the marketplace. The design of your app needs to be easy to use, that allows users to intuitively navigate through the app. It should be a combination of technology and good communication.
Feedback- Feedback is another important aspect of design, as it validates action of a user. In simple words, to let users know that the particular action was completed, whether, through text, image or sound is important. So, make sure your app provides instant feedback for every interaction. However, make sure feedback happens in a user-friendly and timely manner.
3. Context Rules
Another design principle for creating a compelling mobile app design is, text and design go hand in hand. The copy of your mobile app design needs to be easily understood. While creating text, you need to keep your target users in mind. Here are some tips to keep in mind while designing a compelling app copy:
Avoid using fancy phrases that can interrupt with interaction. Remember, the main intent behind writing copy is to encourage users to achieve a goal.
Lengthy reading is not convenient for mobile users, so make sure the message you want to convey comes across as fast as possible.
Using consistent wording across each screen is a good practice. The app should look like an extension of your business or company's brand.
4. Focus on Accessibility
For a mobile app, you need to pay attention to finger-friendly design. As we know, fingers are much thicker than mouse cursors, so you need to make sure there is enough space for users to conveniently tap with a fingertip. If there is not enough space for typing conveniently, or if app buttons are too tiny or have been placed too close together then it may result in a frustrating user experience. Well, fingers are about 45-57 pixels wide, which is bigger than stated design guidelines for touch targets. However, while designing app, you need to consider people's fingers and how they will interact with your app design.
5. Know Your Colors
Pick colors for your mobile app design wisely, as a great color scheme is the very basis of a well-designed mobile app. Each color conveys a different meaning and evokes different emotions, so pick those color for your mobile app that complements your brand. A good practice is, to pick the color palette that matches your current company colors as your mobile app should look like an extension of your website. Use of many colors, textures, and composition tricks or heavy use of colors throughout the mobile app can interfere with the great UX. To give your users a quality and interactive experience, make sure the color contrasts that you use are engaging and facilitate a better reading experience.
6. Keep an Eye on Trends
As we know, the design industry refuses to stand still and continues to surprise with new designs based on the latest technology. Being a mobile app developer, it is important to know and embrace the innovative trends in the mobile app industry so that you design apps that are not dated.
Lastly, designing a mobile app is easy but designing a great mobile app that improves your bottom line is challenging. Don't design from a cubicle of your workplace rather design with your end user in mind. And, never try to fit too many features in your app, it should have one primary purpose and solve it with perfection.
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