7 Amazing Ways Enterprises Use VR Apps For Remote Team Collaboration
VR can be a perfect communication facilitator for businesses. Learn 7 ways to introduce the technology in your enterprise app development and beat the market.
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2020 transformed the way businesses work, teams collaborate, and employees communicate with each other. There are no more conference room bookings or fights over a spot in the office to meet eye-to-eye with a coworker. Now, all global and personal communication is conducted online in the cyberspace of Zoom, Microsoft Teams, and Skype. While these have proven to be a useful alternative for in-person meetings, the video calls still lack many attributes of real-life conversations and complex collaborations. For one, people cannot talk simultaneously online; hence, the ‘collaboration’ part instantly loses its charm.
Luckily, the current development of virtual and augmented realities introduces a better space for cooperation in teams of all sizes and industries. Here you can find the most common ways VR can be used for teamwork with real-life applications in various organizations.
Top 7 Ways To Use VR for Remote Collaboration
Communication is one of the pillars in the business world. Communication among team members, departments, business units, partners, and external stakeholders lays the grounds for effective workflows and business development. During the COVID-19 pandemic, all this communication was ceased due to no-flight orders, social distancing, and closed offices. Some companies worked with video call systems to fulfill the gap, yet all of them still lack the tactile element or the whole body language. And since after video conference calls comes the actual physical presence of participants, virtual reality can provide this physical presence for the parties while keeping them safe in the home environments.
A case of Seymourpowell demonstrates the implementation of VR to communicate on any work-related topic. Their system, Reality Works, allows for dialing in a team member to discuss something while also using tables, 3D tools for development, ‘whiteboards,’ and many other tools that can come in handy during discussions and debates. The great perk here is universal availability: not all team members might have a VR set to join the alternative reality, so the company enabled its employees to join the discussion from a VR headset/console, a computer, and even a phone.
Pitching an idea, discussing the future development plan, or demonstrating your company’s potential is a complex task, especially when remote communication is the only option. But if you integrate all the interested parties into virtual reality and do all of the above there, the case seems to look much better.
B2B showcase is among the top directions of business development for companies working under the SaaS strategy. Businesses that sell their services and products to other entities truly need to highlight their advantages to the potential partners; because no one wants to buy a pig in a poke. This is why enterprise apps development based on virtual reality technologies solves the issue. A single VR app with access to multiple elements of an enterprise (projects, JIRA boards, prototypes, graphs, etc.) can be a perfect tool for demos of one’s business offering. The use cases for this topic are rare at this point, but you can check iQ Media’s VR space for in-house benefits.
3. Customer Service
Customer service in times of pandemic is a nightmare, especially for the companies that require on-site presence to identify and verify the issue before dealing with it. At this point of development, VR has only potential benefits for such teams, considering that the technology is still not widely available in every household. However, a company called Arthur Digital offers the development of a VR space for closer collaboration in a fully digital environment for synchronous discussions of any matter. Such a startup has reported that 80% of its clients confirmed the improved levels of communication. This means that businesses can potentially meet with the affected customers in VR. Using a set of simple tools and questions for diagnostics can resolve a customer query faster and more painless for both sides.
Remote and on spot training sessions in VR give enterprises a huge opportunity to save:
- On experts who need to be paid by the hour to conduct training sessions;
- Time on training by creating a short VR video, game, or learning course and train several people simultaneously;
- Budgets required for trainees to gather in a physical place—VR training can be held remotely.
The good news is remote training in VR is already here. Walmart implemented customer service training via virtual reality scenarios already back in 2018. Today, when the pandemic hits the world daily, this strategy allows the company to keep its employees trained and up-to-date with the latest health regulations, distancing requirements, etc. Besides Walmart, such companies as KFC, Tyson Foods, UPS, British Petroleum, and Exxon Mobil are also joining the race and working with their employees in VR.
5. Immersive Education
The educational value of VR is undeniable. But while video-conferencing for education still leaves out the communicative and collaborative part (every learner is still isolated in their own location), VR helps bring everyone together. The technology has already proven to be of great use for simulations like Apollo 11. For large businesses, this option can offer the following benefits:
- Simultaneous training of several team members, for instance, pilots and co-pilots who can learn in tandem for the upcoming real-life tasks.
- Collaborative learning with project development.
- Real-life scenarios and hands-on experience during times of isolation.
Moreover, Facebook’s idea of VR exploitation will probably get more popular in the upcoming years since it incorporates virtual and augmented realities working together for the trainee. So far, the company has successfully introduced AR experience through their Oculus VR headset, helping developers and programmers work more comfortably with their daily duties. Yet, Facebook is eager to bring tech to the next level for educational programs as well.
6. Hiring Process
A candidate’s body language, subtle movements, and particular glances are all hard to catch during video calls, especially when the applicant’s connection is not perfect. This is an obvious challenge for every company that needs to see their candidates before filling them in on project details. The hiring process of prospective candidates, their vetting, and observation can run much easier in VR, provided that there is a special process or an app for that. The truth is, every recruitment is distinctive, so it chases different candidates and specific needs. Yet, virtual reality can be of great help here.
For example, Lloyds Banking Group has already incorporated VR experience in its recruitment process to assess the potential candidates for their Graduate Leadership Programme. They have integrated a VR game in a simulated environment where candidates need to solve some puzzles. According to their performance, the company makes its recruitment decisions. The future uses can come from the training scenarios where each candidate would be asked to resolve an issue in VR. Then, based on their actions and behaviors, future employers would make a more deliberate selection.
Getting the new candidates on-board with the current processes, their duties and organizational code of conduct is another time-consuming and challenging aspect of every recruitment. VR experience can walk them through the prospective office, work-related tasks, and scenarios to get accustomed to the company, duties, and even the team before meeting them. Such use of virtual reality has already proven to be effective for Jet.com. The company resorts to VR-based immersive presentations to help its recruits get a clear picture of the workplace. IKEA has also implemented the on-boarding VR techniques to facilitate the process for all of its 200,000 employees and the new team members.
In conclusion, it is essential to mention that virtual reality, however advanced it might look, is still in its infantry. The hardware is still not mass-produced, and its application is yet to be called perfect. This article shows the top seven ways to apply VR for internal communication among teams and their members. Since the technology is still in the making, this is the best time to be the pioneer in your market niche to introduce it and be one step ahead of the competition.
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