7 Tips for Survival of Software Application in the Market
7 Tips for Survival of Software Application in the Market
If you are a CTO, an IT manager, or an ISV and looking to find an answer for extending the survival of your application in the market, look no further.
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How to improve software productivity? How to reduce software operational risks? What are the ways to make changes in the software as per requirements and demand? How to align the software with business processes?
Being a CTO or IT Manager, you must be constantly bothered about finding answers to the above questions with an aim to make your software application survive in the market. In today’s time when agile and DevOps methodologies are growing at a faster pace, leading to quicker turnaround for most of the application and software solution providers, and survival of your application among hundreds and thousands of other applications is a big challenge.
With aging technologies and methods, it becomes even more difficult to meet the basic software requirements of users. Hence, every CTO or IT Manager, like you, need to identify whether to replace, renew, expand, or consolidate the application. Well, it is a highly daunting task to recognize the areas of improvement and implement changes at the right time—especially when there are different SLAs followed for different software applications. In these situations, you need an effective strategy to extend and innovate its life and reduce functional overlaps and technical limitations therein for its survival in the market.
Here are the 7 tips that come handy for any CTO or IT manager for survival of software application, and at the same time ensure efficient delivery and quality output with minimized costs of operation and maintenance.
Upgrades & Versioning: Consider shifting your software application forward by upgrading capabilities and adding more versions to it. Application upgrade and versioning helps you leverage new technologies and innovation and expand its horizon of working. It also makes your applications more compatible and advanced for a wide range of users.
New Features Development: With technical evolution, applications require superior functions and features not only to keep pace with the dynamics but also to withstand the competition. Expanding features of your application will scale up its performance and usability which will help extends its life, providing better chances of its survival in the market. This will also help in meeting all the future technical and functional requirements.
Troubleshooting & Bug Fixing: Application troubleshooting and bug-fixing is yet another way of enhancing application’s functionality and thereby extending its life cycle. Timely bug fixing and troubleshooting helps in protecting software applications from crashes and ensures maximum functioning. This certainly helps your application to serve users better for an extended period of time, which ultimately guarantees its survival in the marketplace.
QA & Testing: Application QA and testing is a proactive and holistic approach for analyzing the performance and specs of the application and mitigate risks. Continuous functional and performance testing makes sure that your application is of quality and free from flaws throughout the application lifecycle. The best is when it can be automated which reduces the time and effort of testing and deliver high-performance in continuous integration and regression cycles. There are several tools that help automate testing such as Selenium, TestComplete, TestingWhiz, and many more.
Migration: Migration lets you increase potential value and market relevance of an application by porting it from older, declining technology to a better, advanced technology platform and environment. It may also cover the process of integrating an application with a new development environment or operating system which can increase the entire user value of the application and help sustain the application in the market for a longer period of time.
Modification & Modernization: Application modification and modernization increases competitive advantage and efficiency, retaining its data and logic. Modification and modernization add a new life to your application, resulting in an enhanced functioning. It also helps expand the scope of working, making the application more receptive in the market.
Support & Maintenance: Technical support and maintenance includes day-to-day support and maintenance to increase its user value and ensure seamless functioning. Appropriate and regular maintenance also improve its ability to perform and reduces its TCO which ultimately helps in extending the survival of the application.
While the above tips help ensure the survival of your application, they also confirm high-performance and quality of the application thereby increasing overall value and competitive advantage. These tips also help achieve targeted objectives, identify failures in the application to extend the survival of their application in the market.
If you are a CTO, an IT manager, or an ISV and looking to find an answer for extending the survival of your application in the market, consider applying some or all the above tips. If you have anything to share in regards to your experience or have any ideas/suggestion to make a software application last longer in the market, write in the comments section below.
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