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Amazon Web Services Now Offers Push Notification Support

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Amazon Web Services Now Offers Push Notification Support

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Yesterday, Amazon announced support for push notifications for apps hosted on its Amazon Web Services cloud computing platform. Now, apps hosted on AWS will be able to deliver push notifications to iOS, Android, and Kindle (tablet) devices.

Competing app platforms like those offered by Microsoft and Apple already have push notification support, and this move by Amazon puts it one step closer to providing a platform that competes with Microsoft and Apple for full-stack mobile app development and hosting.

Called the Amazon Simple Notification Service (SNS), Amazon seems to want to attract mobile app developers who don't want to invest in building their own push notification service. It is possible to build and maintain your own push notification service for your mobile app, but this could be time-consuming and expensive when scaling up. SNS offers a cross-platform and automated service that is relatively cheap (as low as $1 per million push notifications) and may be a viable solution for building push notifications into mobile apps hosted on the cloud.

Read more from Amazon about SNS here.

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