Going Beyond Data Management

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Going Beyond Data Management

Structured and well-organized data is essential for any business. Learn how effective data management goes beyond just data storage.

· Database Zone ·
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Well-managed data is the need of every business to maintain the efficiency. It is a crucial process and requires an efficient team to record the data accurately.

However, if you are an owner of a small- to mid-sized business, it will not be easy for you to manage your data alone. Trying to do this will eventually disrupt your other tasks. In order to establish yourself in the market and keep pace with your rivals, structured and well-organized data is essential for your business, as it helps you have readily available data whenever you need it.

For instance, the human resource department of a company records and maintains the data of each and every employee, such as their leaves, appraisals, salaries, and so on. Efficient data management includes storing, organizing, and categorizing data in a meaningful format. And it is crucial to any business to make informed business decisions.

What Does Data Management Mean?

Following are some of the functions of data management, apart from juststoring data.

Data Security

How would you feel if you lost your phone? You would lose not only your physical phone but also the valuable data inside it, such as your contact numbers, personal information, family pictures, etc. — and these are things that you typically don't want other people to have.

Likewise, the loss of data for businesses is even more dangerous, as it includes confidential documents such as financial statements, contracts, etc. So, it is obvious that data security is — or at least should be — a top priority for businesses.

To ensure data security, organizations look for secondary storage that backs up quickly and can be accessed by other employees with ease.

Data Migration

Increasing data and improved computing patterns generated the necessity of data movement.

For instance, an iPhone can integrate with a number of cloud services, such as iCloud and Dropbox. So here, data movement controls and decides which photos should be stored in the iCloud and which should remain locally on the phone. The storage capacity of the phone decides itself where the photos should be stored on the basis of their resolution or quality.

Likewise, every industry has a huge amount of data to handle — and they want to control local capacity growth on a larger scale.

Data Extraction

Finding required information from heaps of scattered data is not an easy task. Data management helps companies retrieve useful information from a large database.

For example, if you are the owner of a retail shop, appropriate data management helps your customers find their favorite product with ease. In short, it is a way for business owners to predict how much their customers spend on a daily basis and which are the most-liked items. And this helps them understand future trends. It makes the decision process easier, which further helps in growing their business.

Data Management Strategies

Data is growing at a fast pace each year, so it’s not an easy task to control it. To manage your data efficiently, it has become a necessity to plan a strategy for your data management task and implement it to attain growth and success.

Here are some of the strategies that can help you manage your data in an efficient manner according to your business needs.

Centralize Data

To secure your data, the most important thing is to be aware of where your data is stored instead of scattering it here and there. Gather it in one place. This way, you have control over your data and you can also set limitations like who can have access to it. In this way, you can minimize the risk of data leakage.

Automate Data Management

Using automated techniques to manage data helps create swift and efficient work without any errors. But if we do it manually, there will undoubtedly be some mistakes, as humans are prone to make mistakes. You can make use of various software that can ease the process of data entry, data mining, data extraction, and much more.

Many different types of software are available in the market to do this, such as Survey CTO, 7 Suite, Accompany, Rocket Fuel Programme, Xaxis Turbine, and much more.

Measure Success

A good data management strategy makes the process easier and helps protect your data. But while deciding which strategy to choose, keep a regular check on your current strategy (for example, ask, "Is it running successfully?"). You can do this through key performance indicators, which give you an insight of the reviews and efficiency of the strategy. In this manner, you can opt to another strategy and measure the success of your business.


Above, we have discussed some of the advantages of data management and the strategies that one needs to follow for effective data management, which can prove worthwhile for your business. Still, keeping a separate staff to manage the data is not everyone’s cup of tea, as it may cost more for small business owners. If you want to run your business effectively at a cost-effective price, you may want to consider outsourcing data management services to some reliable service provider.

data management, data storage, database

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