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How to Build an Integrated Business

DZone's Guide to

How to Build an Integrated Business

· Integration Zone ·
Free Resource

The State of API Integration 2018: Get Cloud Elements’ report for the most comprehensive breakdown of the API integration industry’s past, present, and future.

Integrated Business

Obtaining a well integrated business is a core connected business tenet. By integrating business data, processes, rules, services and capabilities between internal and external IT assets, IT teams create an environment accelerating business interactions inside, outside, and across organizational boundaries.   Business interaction acceleration leads to increased revenue growth and enhanced customer satisfaction.

Consider the following roadmap items when moving towards an integrated business environment and connected business architecture:

  1. Deliver self-service applications enabling customers to connect and view available products, inventory, and transaction status.
  2. Publish APIs exposing data/process and enabling connection
  3. Deliver automated notifications based on business activity (triggered by messages, transaction execution, and data state changes)

To achieve the roadmap items, encourage teams to incorporate user engagement servers and rapid development environments that deliver micro-sites and dashboards.  Efficiently publish APIs and gain adoption by evolving integration technology to include API management capabilities.  To accelerate business interactions, implement notification push scenarios that deliver interaction triggers to relevant participants.


Your API is not enough. Learn why (and how) leading SaaS providers are turning their products into platforms with API integration in the ebook, Build Platforms, Not Products from Cloud Elements.

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