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How to develop an intranet strategy

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Intranet strategies can vary from one type of organisation to another.  I have found from working with clients there are several common reasons why this is so:
  1. Size: A small start-up company with a close-knit team will have a different approach to a global organisation with over 100,000 employees in many locations.
  2. Type: What makes sense for a large manufacturing company won’t necessarily work for a government body or a small business.
  3. Purpose: What is different about your organisation? What is its purpose e.g. online marketing company, charity or public sector?
  4. Complexity: A global based organisation in different time zones with many activities compared with a small team who know each other by their first names.
  5. Culture: Is it a command and control approach or a more transparent, collaborative, open to criticism way that your organisation adopts?
There are some key principles which you can apply to help you create a great intranet strategy, no matter what organisation you are in.  Find out more information about how to develop an intranet strategy.
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