MVP, Prototyping, and Outsourcing: Effective Solutions for Startups
These three development solutions can help startups achieve expertise-driven development output at a competitive cost.
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When building apps, most startups face constraints corresponding to budget and resources. On the other hand, they need to compete with the big brands for delivering a sophisticated user experience. They need to take highly measured steps to prevent resource drainage and course correction while creating a product. This is why most startups rely on incremental development following the MVP approach and meticulous prototyping for app projects.
Besides relying on an MVP development approach and well-articulated design prototypes, startup app projects also look for expert development at a competitive rate. Their search for expertise and competitive development rates encourage them to outsource app development projects.
Here we are going to explain how the MVP approach, prototyping, and outsourcing help startup app projects in dealing with the development challenges.
What Is the MVP Development Approach and How Can It Help?
MVP, or minimum viable product, is an incremental development approach that works for testing an app idea, gathering user feedback on the app, and developing further based upon user feedback. MVP refers to the basic minimalistic app version containing essential features and delivering the elementary value of the app project. An MVP app project ensures offering a viable user experience despite being minimalist in approach.
We can cite different reasons to consider the minimum viable product (MVP) as a crucial aspect ensuring the success of app projects. Let's have a quick look at the reasons that make the MVP development approach popular for startups.
MVPs, because of their minimalist and laid-bare development principles, take less development time. They represent the simplest app version, taking fewer sprints and months for development. Since startups often need to compete with big brand apps with limited resources, faster development helps them to get an edge.
The initial development cost is reduced to a minimum because an MVP app consists of minimal features and UX elements. The app with further incremental updates can bring in new features, giving freedom from making big one-time investments in the project. For a startup suffering from a resource crunch, this approach perfectly fits in.
Fewer Resource Requirements
MVP app development requires a smaller development team, giving relief to the startups in respect to developer resources. This also helps a development company fulfill its app projects with small infrastructure.
The minimum viable product (MVP) development also allows frequent iterations as the app product is developed and launched incrementally over some time and across multiple versions. An MVP app is built based on user feedback and thus ensures fully validated app development, leaving no hazardous course correction that could lead to drainage of resources and development time.
Why is MVP Important for Startups?
Since the vast majority of startups fail to succeed, startups always take cautious steps to launch their app products. A single step in the wrong direction can derail their entire project, which they cannot afford to redo because of a severe resource crunch.
Thanks to the MVP development approach, startups can develop and roll out their apps more quickly, ensuring a competitive advantage compared to big brands. As soon as the market demand is known, a business can stay ahead of the competitive curve by launching the app quickly.
When the MVP app is rolled out and user feedback continues to flow, you can scale up the product with new features and UX elements that can make your app better. This incremental development prevents you from taking the wrong steps and allows you to create a product based upon what users want and prefer.
What Is a Mobile App Prototype and What Are Its Benefits?
A mobile app prototype refers to the preliminary visual design of an app that gives a gross idea of the app that is going to be built. An app prototype showcases the look and feels of an app to allow selected customers and peers to give their honest feedback regarding the app UI and user experience. A prototype can be used for usability testing to deliver suggestions and recommendations that developers and designers in the final product can follow to make the required changes.
Mobile app prototypes offer awesome opportunities to try different design concepts and validate the design and development concept as per the project goals. App prototyping provides an array of crucial advantages for app projects. Let's have a look at a few of them.
Reducing Development Cost
When you start an app project with an app prototype, this helps save considerable costs. It is well known that it is more expensive and resource-consuming when you want to change the look and feel of the app at the later stages of product development. On the other hand, with a design prototype at the beginning, you can validate the key UI and UX elements, leaving no risks for repeated course correction.
Scope of Client Iteration
For most app clients, getting scope to iterate during a project is extremely important. Thanks to the scope of iterations and feedback, clients feel more control over the project. Through prototyping, an app project can allow clients to iterate easily and give their feedback on the required changes and value additions.
By involving multiple stakeholders in a project, app prototyping can also positively impact research and brainstorming, leading to crucial value additions. For a business, app prototyping also helps strategic decision-making to push business conversion and audience engagement. Collective input in the prototyping process also ensures that it closely resembles the final app product.
Validating the UX
Every app project strives to ensure sustained user engagement. But it is also the most challenging objective given the kind of user expectations and competition every app needs to deal with. Creating a superb user experience requires in-depth user validation. This is where prototyping can be highly effective.
Prototype Versus MVP: What Is the Difference?
Many businesses confuse MVP with a prototype. They are very different things in terms of development and impact. Let's explain the key differences between a prototype and an MVP.
A prototype is a laid-bare draft design of the app you are going to build. It just showcases the basic look and feel of the app. It is still not a usable app but only a raw draft of the app design. App prototypes are created for internal collaboration on the design and development process and are not released publicly.
In contrast, an MVP is a fully functional app version containing only elementary features showcasing the key value proposition of the app. The MVP version of the app is released publicly as a download-ready product for gathering real user feedback for further value additions.
What Is App Development Outsourcing?
As of now, we have understood two crucial development concepts that allow startups a lot of advantages. We need to focus on the third important way startup projects can ensure superior output while minimizing cost and development challenges: app development outsourcing.
App development outsourcing refers to delegating the development job to third-party development services to cut down the hassle and cost of hiring resources and establishing infrastructure and meet the challenges of high-quality development output.
A retail startup in the US now can outsource its app development project to a reputed Indian app development company to avail the required skilled resources at a highly competitive cost. In this respect, it is important to remember, while every internet guide to mobile app development outsourcing showcases the skill or cost factors, there are also other reasons for startups and companies to opt for outsourcing.
Why Do Startups Outsource?
An increasing number of businesses are leaning toward app development to stay ahead of the competition. While big companies have adequate resources and experience for successful app projects, startups and small businesses need to look up to experts outside of their companies. This is precisely why outsourcing is particularly popular among startups.
Many popular brands shaped their success stories and developed their business off the ground by outsourcing their projects. Even many global brands developed breakthrough products through outsourcing the project. For instance, Estonian developers built the backend of Skype, and the popular collaboration app Slack outsourced its UI design to MetaLab from England.
Let's have a quick look at the key value propositions of outsourcing app development and design.
It is important to release an app quickly to win the competition. This is where outsourcing companies with their dedicated and expert resources can help to release a product quickly. A business with no technical exposure can find it harder to build and release an app quickly, and for them, outsourcing comes as the befitting solution.
Scaling up Capacity
Since a business always needs to scale up its capacity and abilities to serve customers better in a competitive world, it needs experience and expertise. Any business from non-technical domains can avail the expertise, skills, and experience of outsourcing development companies to scale up quickly.
From hiring a development team to establishing IT infrastructure to bearing long-term overhead costs and responsibilities for support and maintenance, an app project involves an array of cost components. By outsourcing development, a business can curtail the cost of establishing IT infrastructure and long-term costs for support and maintenance.
Hiring Exceptional Talents
Highly skilled developers and designers with proven expertise and years of experience are tough to get. But reputed outsourcing development companies from all parts of the globe are known for their skilled and experienced resources for different skills. Outsourcing is often preferred for bridging the skill gap.
We have discussed every approach that helps startups to build winning app products, starting from Minimum Viable Product (MVP), prototyping, to outsourcing. Building MVP is crucial for a user-validated development, while prototyping is important for fixing the UI and UX design, and outsourcing ensures expertise-driven development output at a competitive cost.
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