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Unsustainable Apps: Revolved

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Unsustainable Apps: Revolved

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The good news is, there’s a pretty cool open sourced app for you to check out (h/t iOS Dev Weekly):

Ciechan/Revolved: a 3D modelling app for the iPad

  • OpenGL ES 2.0 based rendering integrated with UIKit
  • custom animation engine
  • a bit of private API hackery

The line drawing system has been explained in detail on my blog

The bad news?

Screen Shot 2014-07-27 at 12.18.55 PM.png

Ouch! Damn, that’s just painful. Although sadly usual, these days:

The Majority Of Today’s App Businesses Are Not Sustainable

Accounting for 47% of app developers, the “have nothings” include the 24% of app developers – who are interested in making money, it should be noted – who make nothing at all.

Meanwhile, 23% make something, but it’s under $100 per month … those who prioritize iOS app development are less likely to find themselves in this group, with 35% earning $0-$100 per month, versus the 49% of Android developers…

Meanwhile, 22% are “poverty stricken” developers whose apps make $100 to $1,000 per app per month…

A Candid Look at Unread’s First Year

Unread for iPhone has earned a total of $32K in App Store sales. Unread for iPad has earned $10K. After subtracting 40 percent in self-employment taxes and $350/month for health care premiums (times 12 months), the actual take-home pay from the combined sales of both apps is:

$21,000, or $1,750/month

Considering the enormous amount of effort I have put into these apps over the past year, that’s a depressing figure. I try not to think about the salary I could earn if I worked for another company, with my skills and qualifications. It’s also a solid piece of evidence that shows that paid-up-front app sales are not a sustainable way to make money on the App Store…

I suppose this is a sign of maturity, the app market is starting to resemble other creative markets like books, art, and music as the returns to individual creators shake out. Depressing, isn’t it? But chin up and move on, just means we have to get better at marketing. And here is an excellent article on how to go about that:

How Hours became a top grossing app

… when I asked on Twitter what people want to know about, the overwhelming response was: how on earth did you market the app? Some seem to believe I have this magical ability to get featured by Apple, TechCrunch, etc. etc. etc. I don’t. It takes time and a lot of hard work and I started out just like anybody else so this stuff is completely do-able. I don’t have all the answers but I’ll tell you what I did…

TL; DR: Make a lot of friends. And it’s hard work. But read the whole thing!


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Published at DZone with permission of Alex Curylo, DZone MVB. See the original article here.

Opinions expressed by DZone contributors are their own.

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