Mobile technology has become ubiquitous, is not showing any signs of waning in the near future. Developers are presented with huge opportunities to enhance the handset capabilities and build applications that are based on innovations. The advent of smartphones has taken mobile technology to dizzying heights.
For a long time, cell phones were used entirely for the purpose of communications. We saw the advent of new technologies like iOS 10 and iPhone 7 in 2016. The tech giants of the likes of Google and Amazon are also foraying into the world of mobile technology. 2017 will prove to be quite an exceptional year, so long as the technology is concerned.
Mobile technology is getting adopted to the needs of consumers, retailers, and public sector industries, as well as the smaller businesses, trying to utilize this incredible form of technology available to the masses.
Here Are Some of the Trends We Can Expect to See in Mobile Technology in 2017:
The location-based app services broke lots of grounds in 2016. We hope to see the same trends in 2017. There is a huge market for location-based apps. Whatever type of applications that are developed, whether that be Trip Advisor or Tinder, almost all apps are keen to know where the clients are at a particular point in time. The location-based apps will provide the user with real-time information, deals, and the like based on location. Notifications will be issued to the consumers, at an appropriate time, so as to send content based on their location.
Augmented Reality (AR) and Artificial Intelligence (AI)
AR and AI are two of the futuristic technologies that are beginning to be embraced by the mobile technology industry. The apps based on AR, however, have proven to be by-and-large gimmicky, with the likes of Pokemon Go. The true potential of the AR-based apps will truly be shown in 2017, as they will be integrated with the utility-based apps such as home decorating and navigation platforms. The retail apps based on AR will eventually become popular among 33% of shoppers.
There is a constant rise of AI based apps. Apple’s Siri and Amazon’s Alexa are already gaining much-deserved attention. AI in its current form seems to be quite useful when used as chatbots, for answering the queries from the users as well as completing tasks like the of sending messages and ordering food. Currently, 70 % of apps are abandoned within seven days of downloading. When AI is applied to the mobile apps, it could help to curb this trend by personalizing and streamlining the user experience.
Instant Apps Based on Android
The best part of the Instant Apps is that they run instantly, without any need for installation. This is absolutely okay with those users who will need to use the apps only once, without any need to download it on their phones. This can be achieved based on consumer demands that these apps be simple, fast, and requiring no effort. Google has already started to release the Instant Apps. The Instant Apps are rethinking the way the app are going. They act as a gap between the native apps and the web apps.
App Integration Related to Iot
There are mobile apps that integrate with devices based on the Internet of Things (IoT) and can be applied to the smart homes and smart offices of the future, establishing connectivity. Many industries, like retail and healthcare, have already started to experiment with IoT connectivity. The IoT-based apps will use the real-time data for bringing about increased efficiency of the business processes.
Apps for Small Businesses
Small businesses, like restaurants, for example, are increasingly becoming enthusiastic about mobile technology, as it can bring in considerable revenue for their business. As mobile technology in 2017 promises to become even more popular and omnipresent than it already is, the demand for mobile apps from the small business sector will surely increase. As per current estimates, more than 50% of small businesses are looking forward to adopting mobile technology for themselves.
2017 will see some of the most innovative and revolutionary disruptions in mobile technology. The general trend will always be towards speed, ease of use, and simplicity.