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Who Are The Customers For Your Startup?

DZone's Guide to

Who Are The Customers For Your Startup?

· Integration Zone ·
Free Resource

Building integrations to CRM applications? Find out eight things that each product manager and technical executive should know in The CRM Integration Guide: 8 Things Experts Are Considering in Their API Strategy.


Silicon Valley builds amazing apps!

We need customers to use our apps

Hopefully we get lots of customers who use our apps!

We can also launch an API, and become a platform

Now we have developers as customers

Now we have our developers customers as customers

We need $$ to operate and scale our platform, APIs and apps

Now we add investors as our customers

Our investors want us to give them ROI with a good exit

Now we have other larger companies as potential customers

Who is the customer of your startup?

Your API is not enough. Learn why (and how) leading SaaS providers are turning their products into platforms with API integration in the ebook, Build Platforms, Not Products from Cloud Elements.


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