How To Successfully Target & Segment Your Market

Whenever a new product/service (referred to as an organizations ‘offering’) has been created, it is necessary to analyze certain aspects of the market. Market segmentation is a process of identifying and grouping these target consumers. It involves sorting the potential buyers into groups who all have similar characteristics.

www.dzone.com · Mar 04, 13 by Will Soprano

tools trends web 2.0

{{reply.text.length}}/600

Comments on this thread are subject to moderation

and {{ voters.length - limitVoters }} others.

{{ count }} Comments 1 Comment