This is a story of a startup based in India. I worked there in senior leadership role. The key USP of the company was its focus on technology innovation, thought-leadership, have great technology talents as authorities in their field and flat hierarchy. Flat hierarchy for the simple reason, that hierarchy itself can be one of the biggest blocker for empowerment, innovation and decision-making. By having flat roles you can build a self-organized and empowered team, which then can take its own decisions.