If you happen to visit the PVS-Studio order page, you'll notice that the prices are not displayed anymore. Instead of offering a fixed price, we suggest that you contact us to discuss it individually. It's just an experiment for now whose outcome we cannot predict. Having removed the prices, we don't mean that they will rise. Just on the contrary, we want to offer PVS-Studio to small teams at lower prices. If you want to find out what changes our pricing policy has undergone and why we consider trying the new selling scheme, you are welcome to read further. I'm sure those who don't only develop products, but also have to sell them will find something interesting too.