Currently developing a multivariate and split A/B testing solution to optimise conversion along with Guest Checkout platform enabling customers to buy without registering. Previously worked out personalising customer experience by mining data to create a more curated e-commerce experience. Implementing personalised recommendations to enhance the user experience when shopping and browsing at Hopscotch. Focusing on scaling large systems to be built up from a number of collaborating components using Microservices. Previously working as Associate Application Engineer in Merce Technologies building awesome cross platform, Trading Domain, mobile applications and its core backend for NSDL. Expertise in designing, implementing and transforming enterprise monolithic applications to functional-reactive micro-services using Vert.x, JavaEE, ActiveMQ, ElasticSearch, AngularJS and more.